Just when you thought it was safe to disclose to your quilting club, yoga class and spouse that you really do search engine optimization for a living, Fox News puts out the word that SEO is duping end users and scamming the search engines.  Thankfully the voice of the SEO community, Mr. Sullivan, sets the record straight.

We are starting to promote the new V&T Railroad between Carson City and Virginia City.

Here’s a recent article in the RGJ.

Not sure how an industry founded on phone churn can put out an environmentally friendly product, but Sprint is rolling out the bright green Samsung Reclaim – made with 80% recycled materials and coming in packing made from 70% recycled stuff. Its outer casing is 40% bio-plastics and a charger that consumes 12 times less power than the Energy Star standard requires.  It’s a start, but until they’re designed to last a lot longer, I think the casing is the only thing “green” about it.

AIGA Reno Tahoe presents Principal Display Panel (aka PDP)
Thursday August 20 at the North Tahoe Event Center in Kings Beach.

More than ever, packaging has become a consumer brand’s most valuable touchpoint. This event will feature 3 icons of consumer package design, Michael Osborne, Steven DuPuis and Will Burke, along with moderator and editor in chief of the world’s #1 packaging design website, Andrew Gibbs in discussing the trends, psychology, art, and engineering of some of the worlds most trusted brands… and the box they come in.

This event is open to anyone interested in learning about packaging design.
Registration, speaker and event info>

Congratulations to the North Lake Tahoe Resort Association on their recent award
for Best Guide or Brochure at the California Conference on Tourism. We worked with publisher HD96 on the design and production of the 08/09 North Lake Tahoe travel planner and are proud to be part of the award-winning effort. Judges noted the clean design, unique format and outstanding photography as key reasons for their decision.

Great art and music event tonight (7/08/09) in Kings Beach at the Event Center.

www.tahoefest2009.com

We’re seeking a dynamic and detail-oriented person to fill a part or full time Account Executive position. Marketing experience necessary. Responsibilities include: Managing accounts, budgets, media plans and projects. Email your resume to jobs@sjmarketing.com.  Thank you.

Last week I spent 3 days among some of the best and brightest graphic designers at the AIGA Leadership Retreat in Portland, Oregon. Along with about 250 other AIGA Chapter board members from around the country, my fellow Reno Tahoe chapter board members and I approved a new direction for the national organization that will focus more on design strategy and the value of design to business. The new mandate is scheduled to take effect in 2014. This years retreat was inspiring, it was energizing, it was exhausting, it was educational and it was a blast.

Eminem and Interscope have embraced Twitter as part of his new record push.   Which should at least mean we’ll see more Twackdowns and a higher level of antagonism w/in 140 characters.  Can you convey toughness in a medium with such a soft name?   Maybe Eminem and Nick Cannon can agree to fight one handed while twittering insults.

Keep Tahoe Blue is looking for fans on their FaceBook page. You can follow this link if you are already a member of FaceBook.

http://tinyurl.com/org553

Spread the word!